Investigating gender bias in ChatGPT-generated content in 2024

This article was co-authored with Annelie Tinworth, Lead UX Content Designer at Volvo Cars, localisation legend, and word nerd extraordinaire.

We’re going to start this one in a slightly unusual way, friends. Bias in AI is a huge topic, and to pretend that we’re able to present a comprehensive and thoroughly rounded view of it in one article here would be not only arrogant but also grossly oversimplified.